Conrad is a highly competent and reliable specialized retailer for electronics and electrical components.
The company needed to address a broader target audience than before without losing its existing B2C and B2B customers.
MetaDesign created a highly memorable brand world that presents Conrad as an uncomplicated, energetic technology expert in all media.
Part of the all-embracing process was the creative revision of the stores, that had to take place on a budget and within a very short time.
Teamwork for MetaDesign Berlin